Mission: Impossible

Members of Amdocs senior leadership got together for an innovation camp that began with an impossible mission - to create the Creativity and Innovation Center in Sderot, in the south of Israel, all within less than 20 hours!


The center in Sderot is now part of the “Tachlit Center“, which serves over 70 youth at risk that have dropped out of conventional educational establishments, and through this work exerts positive influence on the entire community in various ways.

SIT was the prime facilitator for this innovation camp.

May Amiel is an account manager and a senior SIT facilitator.

May works with companies to create and deploy programs for enhancing innovation throughout the organization.

May and the rest of us at SIT would be happy to talk to you about innovation.

Click here to contact us

2 Responses to “Mission: Impossible”


  1. 1 Veronica

    I liked the enthusiasm that the group members displayed when they worked together on the project. I viewed the video before I read the text and at first I didn’t understand what the final aim of the project was. When I read that text and understood that the working men and women are chief executives and not professions, I was deeply impressed.”

  2. 2 Shiri

    The peak moment of the project was when the group that was in charge of the patio decided to stay and work into the night in order to complete their task on time. I couldn’t believe that the energy levels can be so high at 1:00 am in the morning!

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