Innovation by SIT

People writing CV’s look for all sorts of gimmicks and ideas to differentiate themselves from the crowd.

Many of these gimmicks don’t usually help in the long run, and in many cases they damage the chances of those who created them.

As in many other cases, to be effective the idea needs to be within the boundaries of the “Closed World” of the problem.

So when thinking about how to impress their future employers people need to think about ideas that are related to them, their employers and the job they’re after.

Recently I came across such an idea, and will present it as part of a fictive CV that was sent to the company, ABC Advertising, in 2010.

———
The CV starts with the usual stuff, and then…

2010 - chosen from 1000 candidates to work as a planner for ABC Advertising.
2011 - won a tender for Coca Cola’s advertising and introduced an inventive advertising idea…
2012 - promoted to the position of London Branch Manager for ABC Advertising

and so on…

The idea was to write the CV as continuing into the future, and this enabled this jobseeker to express his plans and his confidence.

This example shows, once again, the fixation we have regarding thinking about time. SIT’s view of time is considered to be part of the environment of the problem.

SIT directs us to focus not only on the place where the problem arose, but also on its environment.

In the same way it directs us to pay attention to the time environment of the problem: what happened before the problem arose, and what happens after it arose if we don’t solve it.

See you all in my next post,

Roni

Roni and the rest of us at SIT would be happy to talk to you about innovation.

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Visit Roni at the start2think website