In our previous post we wrote about how talking about innovation is not enough: you also have to act on it. In this post we will give you our insights on how to translate the innovation and creativity talk into real action.
If you are the kind of leader with the insight that innovation is important, and you also do not accept that relying on chance or unpredictable events are valid leadership qualities; if you are the proactive, hard worker who wants to create innovation, what can you do? 
Here’s a suggestion for a good start:
* Acquire knowledge – Learn about how you can implement effective innovation through systematic and focused efforts. There are many good training programs and tons of literature for this. Start with a simple test, by asking your associates how they define innovation. If you can agree on this, you have a base to build on. Then move on to gaining more knowledge about principles and models for systematic innovation.
Continue reading ‘Walk the Talk!’
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As specialists in creative processes and innovation, we have worked with many companies over the last ten years, giving us many years of real experience in creating innovations and actually implementing them on the market. And, after talking to thousands of managers, the situation is clear to us:
Most everyone strongly feels a need to continuously renew their commercial offering and working methods to keep competitive in the market. They follow the modern mantra of ‘differentiate and create value’ and to achieve this, everyone wants to be more innovative.
Indeed they all like to talk the creativity and innovation talk. Most managers agree that innovation is the last stronghold for competing in a global economy. Moreover, they are interested and fascinated by the thought of working systematically with innovation in order to gain a breakthrough to create growth and profitability for their organizations.
We all agree about all this… intellectually. But very few translate this talk into action.
Continue reading ‘Talk or Walk?’
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