SIT
16, Tozeret Haaretz St. (3th fl.)
Tel Aviv 6789110, Israel

Email: info@sitsite.com
Tel: +972 3 545 6000
Breakthrough in Cosmetics
Information
Founded: 2001
Ahava
Breakthrough in Cosmetics

Ahava Dead Sea Laboratories is a world leader in mineral-based cosmetics, applying unique elements found only in Israel’s Dead Sea. Their two-year partnership with SIT resulted in several new patent registrations and new products on the shelf.

Using one of SIT's thinking tools, Ahava developed the Gentle Body Exfoliator. Instead of using water during the manufacturing process, this product uses the body's own moisture to melt the active ingredients. This untreated product has a rough texture, which removes dead skin cells, an additional benefit. As the product interacts with the body's moisture it dissolves into the skin, nourishing throughout with Dead Sea minerals.



Ahava
Breakthrough in Cosmetics

Ahava Dead Sea Laboratories is a world leader in mineral-based cosmetics, applying unique elements found only in Israel’s Dead Sea. Their two-year partnership with SIT resulted in several new patent registrations and new products on the shelf.

Using one of SIT's thinking tools, Ahava developed the Gentle Body Exfoliator. Instead of using water during the manufacturing process, this product uses the body's own moisture to melt the active ingredients. This untreated product has a rough texture, which removes dead skin cells, an additional benefit. As the product interacts with the body's moisture it dissolves into the skin, nourishing throughout with Dead Sea minerals.



Breakthrough in Cosmetics
Information
Founded: 2001
Adi Reches Avivit Rosinger Guzu Shalev