[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=”17.2656px|0px|54px|0px” _builder_version=”3.0.65″][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.65″]<\/p>\n
Recently, we had the pleasure of awarding, for the seventh consecutive year, a scholarship in memory of our client, mentor, and good friend, Dr. Micha Shemer, who passed away in May 2007. Micha was a brilliant inventor, innovation expert, globally renowned with numerous patents to his name. Based on his PhD, he invented an entire industry of soy-based meat substitutes, resulting in a company \u2013 Tivall, and quite a few imitators and followers.<\/p>\n
The company went on to be acquired by Israel\u2019s Osem, and later became part of Nestl\u00e9, where Micha\u2019s innovation skills were put to much use. Our friendship and long-term relationship was important for us on many levels, but it also begs a fascinating professional question: who benefits more from learning a method for innovation, a novice or an expert? This question has been discussed in SIT for many years, with strong arguments on both sides, and is relevant, of course, to any method or technique that purports to assist people in becoming more innovative.<\/p>\n
The case for teaching novices is quite obvious. Lack of skills and experience in innovation is no different than their absence in any other endeavor. The more interesting question is: why would someone who is inventing like crazy anyway, such as Micha, spend time and effort in studying and practicing \u2013 as Micha fanatically did \u2013 a method designed to teach him the very skill in which he so excelled?<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_image src=”https:\/\/www.sitsite.com\/blog\/wp-content\/uploads\/2017\/08\/FOR-THSI-200×300.jpg” force_fullwidth=”on” _builder_version=”3.0.65″]<\/p>\n
\u00a0<\/p>\n
[\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=”0px|0px|0px|0px” admin_label=”row” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.65″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”]<\/p>\n
<\/h2>\nI want to propose five possible reasons:<\/strong><\/h2>\n<\/strong><\/h2>\n1. Re-inventing your own wheel<\/strong><\/h2>\nThe Tiger Woods syndrome, or more recently Roger Federer syndrome, is the phenomenon of a master in his or her field practically dominating it, and yet taking the decision to completely change their style, re-invent the way they go about playing. At the risk of simplification and generalization, we can say that this step can be motivated either by a sense of imminent decline (as in the latter case) or by what we can just assume to be an unstoppable urge to excel without limits (the former). The mark of true innovation experts is the constant search for more and better.<\/p>\n
2. Tools for Others- Innovation Experts<\/strong><\/p>\nEven masters of their craft tend to prefer certain tools to others. Years ago, we analyzed the award-winning work of a leading ad agency in a European country and discovered that – in SIT terms – they tended to repeatedly use three “Thinking Tools”<\/a>. It wasn’t easy to convince them that they could benefit from innovation training, but once trained, they greatly expanded their toolbox, resulting in a dramatic increase in the number of awards, including a Cannes Golden Lion.<\/p>\n3. Spreading the Word<\/strong><\/p>\nIt is not uncommon for inventors or innovation experts to find it hard to communicate their ideas, harness others to collaborate with them, and convince stakeholders to lend their support. As their thought processes are often different, and sometimes much quicker, from others’, they can be difficult to follow and understand. Organizing their thinking methodically<\/a> can be very effective in overcoming the communication challenge, provided, of course, that this regimentation does not stifle their inventiveness.<\/p>\n4. Teaching Curve<\/strong><\/p>\nMicha loved to teach. He was a great teacher, but the method allowed him to take his teaching a step further. It gave him the tools to explain his own inventions and ideas in a structured format, allowing his students to readily translate their learning into immediate, practical results.<\/p>\n
5. Innovate In What You Eat<\/strong><\/p>\nThe fact that you are an inventor and innovator, does not mean that you haven’t been eating the same steak and potatoes for the past 30 years. Learning an innovation method allows you to expand your innovative capabilities to areas that were previously out of your innovation bounds. Micha, for example, did not limit his use of the tools to his regular work as a food technologist and inventor.<\/p>\n
He also radically applied the Subtraction techniqu<\/strong>e<\/a>, by banishing PowerPoint presentations from his courses and lectures. The effect on audiences was impressive, but no less moving was Micha’s recurring enthusiasm at the opportunity to replace, time and again, the missing presentation with yet another new exercise, video or additional inventive idea.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”3.0.65″]<\/p>\n
<\/h2>\nCracking Innovator’s Innovation<\/strong><\/h2>\nThe argument has been practically settled years ago, and you can probably guess how. Time and again, we see that newcomers to the world of innovation gain huge value from learning a method. However, the most impressive leaps are achieved, contrary to what many would think, by seasoned innovation experts who are still open to refresh their thinking and enrich their toolbox by learning and adopting an innovation methodology.<\/p>\n
Now that you understand the importance of innovation methods, check out how to break your mental fixedness and become a green innovation expert.<\/a><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"
[et_pb_section fb_built=”1″ transparent_background_fb=”default” custom_padding=”34.5469px|0px|0px|0px” admin_label=”section” _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.65″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.65″] Why would a world-renowned serial inventor fall in love with a method for inventing? [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=”17.2656px|0px|54px|0px” _builder_version=”3.0.65″][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.65″] Recently, we had the pleasure of awarding, for the seventh consecutive year, a scholarship in memory of our client, mentor, and […]<\/p>\n","protected":false},"author":8,"featured_media":286,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"
Why would a world-renowned serial inventor fall in love with a method for inventing?<\/strong><\/h2>\r\n![\"innovation](\"https:\/\/www.sitsite.com\/blog\/wp-content\/uploads\/2017\/08\/FOR-THSI-200x300.jpg\")
\r\n\r\n\u00a0\r\n\r\nRecently, we had the pleasure of awarding, for the seventh consecutive year, a scholarship in memory of our client, mentor, and good friend, Dr. Micha Shemer, who passed away in May 2007. Micha was a brilliant inventor, innovation expert, globally renowned with numerous patents to his name. Based on his PhD, he invented an entire industry of soy-based meat substitutes, resulting in a company \u2013 Tivall, and quite a few imitators and followers.\r\n\r\nThe company went on to be acquired by Israel\u2019s Osem, and later became part of Nestl\u00e9, where Micha\u2019s innovation skills were put to much use. Our friendship and long-term relationship was important for us on many levels, but it also begs a fascinating professional question: who benefits more from learning a method for innovation, a novice or an expert? This question has been discussed in SIT for many years, with strong arguments on both sides, and is relevant, of course, to any method or technique that purports to assist people in becoming more innovative.\r\n\r\nThe case for teaching novices is quite obvious. Lack of skills and experience in innovation is no different than their absence in any other endeavor. The more interesting question is: why would someone who is inventing like crazy anyway, such as Micha, spend time and effort in studying and practicing \u2013 as Micha fanatically did \u2013 a method designed to teach him the very skill in which he so excelled? I want to propose five possible reasons:\r\n\r\n \t- \r\n
Re-inventing your own wheel<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nThe Tiger Woods syndrome, or more recently Roger Federer syndrome, is the phenomenon of a master in his or her field practically dominating it, and yet taking the decision to completely change their style, re-invent the way they go about playing. At the risk of simplification and generalization, we can say that this step can be motivated either by a sense of imminent decline (as in the latter case) or by what we can just assume to be an unstoppable urge to excel without limits (the former). The mark of true innovation experts is the constant search for more and better.\r\n\r\n \t- \r\n
Tools for Others- Innovation Experts<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nEven masters of their craft tend to prefer certain tools to others. Years ago, we analyzed the award-winning work of a leading ad agency in a European country and discovered that \u2013 in SIT terms \u2013 they tended to repeatedly use three \u201cThinking Tools\u201d<\/a>. It wasn\u2019t easy to convince them that they could benefit from innovation training, but once trained, they greatly expanded their toolbox, resulting in a dramatic increase in the number of awards, including a Cannes Golden Lion.\r\n\r\n \t- \r\n
Spreading the Word <\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nIt is not uncommon for inventors or innovation experts to find it hard to communicate their ideas, harness others to collaborate with them, and convince stakeholders to lend their support. As their thought processes are often different, and sometimes much quicker, from others\u2019, they can be difficult to follow and understand. Organizing their thinking methodically<\/a> can be very effective in overcoming the communication challenge, provided, of course, that this regimentation does not stifle their inventiveness.\r\n\r\n \t- \r\n
Teaching Curve<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nMicha loved to teach. He was a great teacher, but the method allowed him to take his teaching a step further. It gave him the tools to explain his own inventions and ideas in a structured format, allowing his students to readily translate their learning into immediate, practical results.\r\n\r\n \t- \r\n
Innovate In What You Eat<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nThe fact that you are an inventor and innovator, does not mean that you haven\u2019t been eating the same steak and potatoes for the past 30 years. Learning an innovation method allows you to expand your innovative capabilities to areas that were previously out of your innovation bounds. Micha, for example, did not limit his use of the tools to his regular work as a food technologist and inventor.\r\n\r\nHe also radically applied the Subtraction techniqu<\/strong>e<\/a>, by banishing PowerPoint presentations from his courses and lectures. The effect on audiences was impressive, but no less moving was Micha\u2019s recurring enthusiasm at the opportunity to replace, time and again, the missing presentation with yet another new exercise, video or additional inventive idea.\r\nCracking Innovator\u2019s Innovation<\/strong><\/h2>\r\n![\"innovation](\"https:\/\/www.sitsite.com\/blog\/wp-content\/uploads\/2017\/08\/man-writing-300x200.jpg\")
\r\n\r\nThe argument has been practically settled years ago, and you can probably guess how. Time and again, we see that newcomers to the world of innovation gain huge value from learning a method. However, the most impressive leaps are achieved, contrary to what many would think, by seasoned innovation experts who are still open to refresh their thinking and enrich their toolbox by learning and adopting an innovation methodology.\r\n\r\nNow that you understand the importance of innovation methods, check out how to break your mental fixedness and\u00a0become a green innovation expert.<\/a>","_et_gb_content_width":""},"categories":[18],"tags":[21],"acf":[],"yoast_head":"\n5 Surprising Reasons Why Innovation Experts Don\u2019t Always Rely Solely on Their Innate Creativity<\/title>\n<meta name=\"description\" content=\"Learn why the most creative innovation experts don't always rely on their innate creativity. Sometimes, even for these people, a method can make all the difference.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sitsite.com\/blog\/innovation-experts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Surprising Reasons Why Innovation Experts Don\u2019t Always Rely Solely on Their Innate Creativity\" \/>\n<meta property=\"og:description\" content=\"Learn why the most creative innovation experts don't always rely on their innate creativity. 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<\/strong><\/h2>\n1. Re-inventing your own wheel<\/strong><\/h2>\nThe Tiger Woods syndrome, or more recently Roger Federer syndrome, is the phenomenon of a master in his or her field practically dominating it, and yet taking the decision to completely change their style, re-invent the way they go about playing. At the risk of simplification and generalization, we can say that this step can be motivated either by a sense of imminent decline (as in the latter case) or by what we can just assume to be an unstoppable urge to excel without limits (the former). The mark of true innovation experts is the constant search for more and better.<\/p>\n
2. Tools for Others- Innovation Experts<\/strong><\/p>\nEven masters of their craft tend to prefer certain tools to others. Years ago, we analyzed the award-winning work of a leading ad agency in a European country and discovered that – in SIT terms – they tended to repeatedly use three “Thinking Tools”<\/a>. It wasn’t easy to convince them that they could benefit from innovation training, but once trained, they greatly expanded their toolbox, resulting in a dramatic increase in the number of awards, including a Cannes Golden Lion.<\/p>\n3. Spreading the Word<\/strong><\/p>\nIt is not uncommon for inventors or innovation experts to find it hard to communicate their ideas, harness others to collaborate with them, and convince stakeholders to lend their support. As their thought processes are often different, and sometimes much quicker, from others’, they can be difficult to follow and understand. Organizing their thinking methodically<\/a> can be very effective in overcoming the communication challenge, provided, of course, that this regimentation does not stifle their inventiveness.<\/p>\n4. Teaching Curve<\/strong><\/p>\nMicha loved to teach. He was a great teacher, but the method allowed him to take his teaching a step further. It gave him the tools to explain his own inventions and ideas in a structured format, allowing his students to readily translate their learning into immediate, practical results.<\/p>\n
5. Innovate In What You Eat<\/strong><\/p>\nThe fact that you are an inventor and innovator, does not mean that you haven’t been eating the same steak and potatoes for the past 30 years. Learning an innovation method allows you to expand your innovative capabilities to areas that were previously out of your innovation bounds. Micha, for example, did not limit his use of the tools to his regular work as a food technologist and inventor.<\/p>\n
He also radically applied the Subtraction techniqu<\/strong>e<\/a>, by banishing PowerPoint presentations from his courses and lectures. The effect on audiences was impressive, but no less moving was Micha’s recurring enthusiasm at the opportunity to replace, time and again, the missing presentation with yet another new exercise, video or additional inventive idea.<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”3.0.65″]<\/p>\n
<\/h2>\nCracking Innovator’s Innovation<\/strong><\/h2>\nThe argument has been practically settled years ago, and you can probably guess how. Time and again, we see that newcomers to the world of innovation gain huge value from learning a method. However, the most impressive leaps are achieved, contrary to what many would think, by seasoned innovation experts who are still open to refresh their thinking and enrich their toolbox by learning and adopting an innovation methodology.<\/p>\n
Now that you understand the importance of innovation methods, check out how to break your mental fixedness and become a green innovation expert.<\/a><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"
[et_pb_section fb_built=”1″ transparent_background_fb=”default” custom_padding=”34.5469px|0px|0px|0px” admin_label=”section” _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.65″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.65″] Why would a world-renowned serial inventor fall in love with a method for inventing? [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=”17.2656px|0px|54px|0px” _builder_version=”3.0.65″][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.65″] Recently, we had the pleasure of awarding, for the seventh consecutive year, a scholarship in memory of our client, mentor, and […]<\/p>\n","protected":false},"author":8,"featured_media":286,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"
Why would a world-renowned serial inventor fall in love with a method for inventing?<\/strong><\/h2>\r\n\r\n\r\n\u00a0\r\n\r\nRecently, we had the pleasure of awarding, for the seventh consecutive year, a scholarship in memory of our client, mentor, and good friend, Dr. Micha Shemer, who passed away in May 2007. Micha was a brilliant inventor, innovation expert, globally renowned with numerous patents to his name. Based on his PhD, he invented an entire industry of soy-based meat substitutes, resulting in a company \u2013 Tivall, and quite a few imitators and followers.\r\n\r\nThe company went on to be acquired by Israel\u2019s Osem, and later became part of Nestl\u00e9, where Micha\u2019s innovation skills were put to much use. Our friendship and long-term relationship was important for us on many levels, but it also begs a fascinating professional question: who benefits more from learning a method for innovation, a novice or an expert? This question has been discussed in SIT for many years, with strong arguments on both sides, and is relevant, of course, to any method or technique that purports to assist people in becoming more innovative.\r\n\r\nThe case for teaching novices is quite obvious. Lack of skills and experience in innovation is no different than their absence in any other endeavor. The more interesting question is: why would someone who is inventing like crazy anyway, such as Micha, spend time and effort in studying and practicing \u2013 as Micha fanatically did \u2013 a method designed to teach him the very skill in which he so excelled? I want to propose five possible reasons:\r\n\r\n \t- \r\n
Re-inventing your own wheel<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nThe Tiger Woods syndrome, or more recently Roger Federer syndrome, is the phenomenon of a master in his or her field practically dominating it, and yet taking the decision to completely change their style, re-invent the way they go about playing. At the risk of simplification and generalization, we can say that this step can be motivated either by a sense of imminent decline (as in the latter case) or by what we can just assume to be an unstoppable urge to excel without limits (the former). The mark of true innovation experts is the constant search for more and better.\r\n\r\n \t- \r\n
Tools for Others- Innovation Experts<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nEven masters of their craft tend to prefer certain tools to others. Years ago, we analyzed the award-winning work of a leading ad agency in a European country and discovered that \u2013 in SIT terms \u2013 they tended to repeatedly use three \u201cThinking Tools\u201d<\/a>. It wasn\u2019t easy to convince them that they could benefit from innovation training, but once trained, they greatly expanded their toolbox, resulting in a dramatic increase in the number of awards, including a Cannes Golden Lion.\r\n\r\n \t- \r\n
Spreading the Word <\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nIt is not uncommon for inventors or innovation experts to find it hard to communicate their ideas, harness others to collaborate with them, and convince stakeholders to lend their support. As their thought processes are often different, and sometimes much quicker, from others\u2019, they can be difficult to follow and understand. Organizing their thinking methodically<\/a> can be very effective in overcoming the communication challenge, provided, of course, that this regimentation does not stifle their inventiveness.\r\n\r\n \t- \r\n
Teaching Curve<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nMicha loved to teach. He was a great teacher, but the method allowed him to take his teaching a step further. It gave him the tools to explain his own inventions and ideas in a structured format, allowing his students to readily translate their learning into immediate, practical results.\r\n\r\n \t- \r\n
Innovate In What You Eat<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nThe fact that you are an inventor and innovator, does not mean that you haven\u2019t been eating the same steak and potatoes for the past 30 years. Learning an innovation method allows you to expand your innovative capabilities to areas that were previously out of your innovation bounds. Micha, for example, did not limit his use of the tools to his regular work as a food technologist and inventor.\r\n\r\nHe also radically applied the Subtraction techniqu<\/strong>e<\/a>, by banishing PowerPoint presentations from his courses and lectures. The effect on audiences was impressive, but no less moving was Micha\u2019s recurring enthusiasm at the opportunity to replace, time and again, the missing presentation with yet another new exercise, video or additional inventive idea.\r\nCracking Innovator\u2019s Innovation<\/strong><\/h2>\r\n\r\n\r\nThe argument has been practically settled years ago, and you can probably guess how. Time and again, we see that newcomers to the world of innovation gain huge value from learning a method. However, the most impressive leaps are achieved, contrary to what many would think, by seasoned innovation experts who are still open to refresh their thinking and enrich their toolbox by learning and adopting an innovation methodology.\r\n\r\nNow that you understand the importance of innovation methods, check out how to break your mental fixedness and\u00a0become a green innovation expert.<\/a>","_et_gb_content_width":""},"categories":[18],"tags":[21],"acf":[],"yoast_head":"\n5 Surprising Reasons Why Innovation Experts Don\u2019t Always Rely Solely on Their Innate Creativity<\/title>\n<meta name=\"description\" content=\"Learn why the most creative innovation experts don't always rely on their innate creativity. Sometimes, even for these people, a method can make all the difference.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sitsite.com\/blog\/innovation-experts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Surprising Reasons Why Innovation Experts Don\u2019t Always Rely Solely on Their Innate Creativity\" \/>\n<meta property=\"og:description\" content=\"Learn why the most creative innovation experts don't always rely on their innate creativity. Sometimes, even for these people, a method can make all the difference.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sitsite.com\/blog\/innovation-experts\/\" \/>\n<meta property=\"og:site_name\" content=\"Innovation Inside\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-21T07:59:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-06-06T14:01:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sitsite.com\/blog\/wp-content\/uploads\/2017\/08\/innovation-experts.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amnon Levav\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sitsite.com\/blog\/#website\",\"url\":\"https:\/\/www.sitsite.com\/blog\/\",\"name\":\"Innovation Inside\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sitsite.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.sitsite.com\/blog\/innovation-experts\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.sitsite.com\/blog\/wp-content\/uploads\/2017\/08\/innovation-experts.jpg\",\"contentUrl\":\"https:\/\/www.sitsite.com\/blog\/wp-content\/uploads\/2017\/08\/innovation-experts.jpg\",\"width\":1280,\"height\":853,\"caption\":\"innovation experts\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sitsite.com\/blog\/innovation-experts\/#webpage\",\"url\":\"https:\/\/www.sitsite.com\/blog\/innovation-experts\/\",\"name\":\"5 Surprising Reasons Why Innovation Experts Don\u2019t Always Rely Solely on Their Innate Creativity\",\"isPartOf\":{\"@id\":\"https:\/\/www.sitsite.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sitsite.com\/blog\/innovation-experts\/#primaryimage\"},\"datePublished\":\"2017-08-21T07:59:38+00:00\",\"dateModified\":\"2019-06-06T14:01:13+00:00\",\"author\":{\"@id\":\"https:\/\/www.sitsite.com\/blog\/#\/schema\/person\/e75aba621854d07df860f25f0c4313a4\"},\"description\":\"Learn why the most creative innovation experts don't always rely on their innate creativity. 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The Tiger Woods syndrome, or more recently Roger Federer syndrome, is the phenomenon of a master in his or her field practically dominating it, and yet taking the decision to completely change their style, re-invent the way they go about playing. At the risk of simplification and generalization, we can say that this step can be motivated either by a sense of imminent decline (as in the latter case) or by what we can just assume to be an unstoppable urge to excel without limits (the former). The mark of true innovation experts is the constant search for more and better.<\/p>\n
2. Tools for Others- Innovation Experts<\/strong><\/p>\n Even masters of their craft tend to prefer certain tools to others. Years ago, we analyzed the award-winning work of a leading ad agency in a European country and discovered that – in SIT terms – they tended to repeatedly use three “Thinking Tools”<\/a>. It wasn’t easy to convince them that they could benefit from innovation training, but once trained, they greatly expanded their toolbox, resulting in a dramatic increase in the number of awards, including a Cannes Golden Lion.<\/p>\n 3. Spreading the Word<\/strong><\/p>\n It is not uncommon for inventors or innovation experts to find it hard to communicate their ideas, harness others to collaborate with them, and convince stakeholders to lend their support. As their thought processes are often different, and sometimes much quicker, from others’, they can be difficult to follow and understand. Organizing their thinking methodically<\/a> can be very effective in overcoming the communication challenge, provided, of course, that this regimentation does not stifle their inventiveness.<\/p>\n 4. Teaching Curve<\/strong><\/p>\n Micha loved to teach. He was a great teacher, but the method allowed him to take his teaching a step further. It gave him the tools to explain his own inventions and ideas in a structured format, allowing his students to readily translate their learning into immediate, practical results.<\/p>\n 5. Innovate In What You Eat<\/strong><\/p>\n The fact that you are an inventor and innovator, does not mean that you haven’t been eating the same steak and potatoes for the past 30 years. Learning an innovation method allows you to expand your innovative capabilities to areas that were previously out of your innovation bounds. Micha, for example, did not limit his use of the tools to his regular work as a food technologist and inventor.<\/p>\n He also radically applied the Subtraction techniqu<\/strong>e<\/a>, by banishing PowerPoint presentations from his courses and lectures. The effect on audiences was impressive, but no less moving was Micha’s recurring enthusiasm at the opportunity to replace, time and again, the missing presentation with yet another new exercise, video or additional inventive idea.<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”3.0.65″]<\/p>\n The argument has been practically settled years ago, and you can probably guess how. Time and again, we see that newcomers to the world of innovation gain huge value from learning a method. However, the most impressive leaps are achieved, contrary to what many would think, by seasoned innovation experts who are still open to refresh their thinking and enrich their toolbox by learning and adopting an innovation methodology.<\/p>\n Now that you understand the importance of innovation methods, check out how to break your mental fixedness and become a green innovation expert.<\/a><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" [et_pb_section fb_built=”1″ transparent_background_fb=”default” custom_padding=”34.5469px|0px|0px|0px” admin_label=”section” _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.65″][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.65″] Why would a world-renowned serial inventor fall in love with a method for inventing? [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding=”17.2656px|0px|54px|0px” _builder_version=”3.0.65″][et_pb_column type=”1_2″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.65″] Recently, we had the pleasure of awarding, for the seventh consecutive year, a scholarship in memory of our client, mentor, and […]<\/p>\n","protected":false},"author":8,"featured_media":286,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<\/h2>\n
Cracking Innovator’s Innovation<\/strong><\/h2>\n
Why would a world-renowned serial inventor fall in love with a method for inventing?<\/strong><\/h2>\r\n
\r\n\r\n\u00a0\r\n\r\nRecently, we had the pleasure of awarding, for the seventh consecutive year, a scholarship in memory of our client, mentor, and good friend, Dr. Micha Shemer, who passed away in May 2007. Micha was a brilliant inventor, innovation expert, globally renowned with numerous patents to his name. Based on his PhD, he invented an entire industry of soy-based meat substitutes, resulting in a company \u2013 Tivall, and quite a few imitators and followers.\r\n\r\nThe company went on to be acquired by Israel\u2019s Osem, and later became part of Nestl\u00e9, where Micha\u2019s innovation skills were put to much use. Our friendship and long-term relationship was important for us on many levels, but it also begs a fascinating professional question: who benefits more from learning a method for innovation, a novice or an expert? This question has been discussed in SIT for many years, with strong arguments on both sides, and is relevant, of course, to any method or technique that purports to assist people in becoming more innovative.\r\n\r\nThe case for teaching novices is quite obvious. Lack of skills and experience in innovation is no different than their absence in any other endeavor. The more interesting question is: why would someone who is inventing like crazy anyway, such as Micha, spend time and effort in studying and practicing \u2013 as Micha fanatically did \u2013 a method designed to teach him the very skill in which he so excelled? I want to propose five possible reasons:\r\n\r\n \t
Re-inventing your own wheel<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nThe Tiger Woods syndrome, or more recently Roger Federer syndrome, is the phenomenon of a master in his or her field practically dominating it, and yet taking the decision to completely change their style, re-invent the way they go about playing. At the risk of simplification and generalization, we can say that this step can be motivated either by a sense of imminent decline (as in the latter case) or by what we can just assume to be an unstoppable urge to excel without limits (the former). The mark of true innovation experts is the constant search for more and better.\r\n
\r\n \t
Tools for Others- Innovation Experts<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nEven masters of their craft tend to prefer certain tools to others. Years ago, we analyzed the award-winning work of a leading ad agency in a European country and discovered that \u2013 in SIT terms \u2013 they tended to repeatedly use three \u201cThinking Tools\u201d<\/a>. It wasn\u2019t easy to convince them that they could benefit from innovation training, but once trained, they greatly expanded their toolbox, resulting in a dramatic increase in the number of awards, including a Cannes Golden Lion.\r\n
\r\n \t
Spreading the Word <\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nIt is not uncommon for inventors or innovation experts to find it hard to communicate their ideas, harness others to collaborate with them, and convince stakeholders to lend their support. As their thought processes are often different, and sometimes much quicker, from others\u2019, they can be difficult to follow and understand. Organizing their thinking methodically<\/a> can be very effective in overcoming the communication challenge, provided, of course, that this regimentation does not stifle their inventiveness.\r\n
\r\n \t
Teaching Curve<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nMicha loved to teach. He was a great teacher, but the method allowed him to take his teaching a step further. It gave him the tools to explain his own inventions and ideas in a structured format, allowing his students to readily translate their learning into immediate, practical results.\r\n
\r\n \t
Innovate In What You Eat<\/strong><\/h3>\r\n<\/li>\r\n<\/ol>\r\nThe fact that you are an inventor and innovator, does not mean that you haven\u2019t been eating the same steak and potatoes for the past 30 years. Learning an innovation method allows you to expand your innovative capabilities to areas that were previously out of your innovation bounds. Micha, for example, did not limit his use of the tools to his regular work as a food technologist and inventor.\r\n\r\nHe also radically applied the Subtraction techniqu<\/strong>e<\/a>, by banishing PowerPoint presentations from his courses and lectures. The effect on audiences was impressive, but no less moving was Micha\u2019s recurring enthusiasm at the opportunity to replace, time and again, the missing presentation with yet another new exercise, video or additional inventive idea.\r\n
Cracking Innovator\u2019s Innovation<\/strong><\/h2>\r\n
\r\n\r\nThe argument has been practically settled years ago, and you can probably guess how. Time and again, we see that newcomers to the world of innovation gain huge value from learning a method. However, the most impressive leaps are achieved, contrary to what many would think, by seasoned innovation experts who are still open to refresh their thinking and enrich their toolbox by learning and adopting an innovation methodology.\r\n\r\nNow that you understand the importance of innovation methods, check out how to break your mental fixedness and\u00a0become a green innovation expert.<\/a>","_et_gb_content_width":""},"categories":[18],"tags":[21],"acf":[],"yoast_head":"\n